CASE STUDY – Managing Service Relationships

Executive Summary: This paper reports on the Quick service restaurant industry, analysing the service relationships from the perspective of McDonald’s, Burger King, and Subway. The report highlights the different strategies and tactical executions each chain utilises in order to compete and create a unique appeal for their target audience. It became evident that each company …

Tesla Motors – Company-Country Report

Introduction This report will analyse the potential success of Tesla Motors to operate in Israel. The concept of this report is that it will be viewed by Tesla decision makers to help them estimate the success of operating in Israel. The report will review cross cultural challenges, relevant theory and the way available public information, …